Privacy Policy for House by Intent
Effective Date: January 1, 2024
Welcome to House by Intent ("we," "our," or "us"). We operate the website housebyintent.com, a smart home design blog by Blake Donovan, founder of Donovan Smart Living. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website and use our services.
We are committed to protecting your privacy and ensuring transparency about our data practices. By accessing or using housebyintent.com, you agree to the terms of this Privacy Policy. If you do not agree with our practices, please do not use our website.
Information We Collect
Personal Information You Provide
When you interact with House by Intent, we may collect personal information that you voluntarily provide to us, including but not limited to:
Contact Information: Name, email address, phone number, and mailing address when you subscribe to our newsletter, submit inquiries, or contact us through our contact forms.
Account Information: Username, password, and profile information if you create an account on housebyintent.com.
Communication Data: Any information you provide when you comment on blog posts, participate in discussions, or communicate with us via email or other channels.
Professional Information: Details about your smart home projects, design preferences, or professional background if you share such information with us.
Information Collected Automatically
When you visit housebyintent.com, we automatically collect certain technical information about your device and browsing behavior:
Device Information: IP address, browser type and version, operating system, device identifiers, and screen resolution.
Usage Data: Pages visited, time spent on pages, links clicked, referring URLs, search queries, and navigation patterns on our website.
Location Data: General geographic location based on your IP address (country, region, city level).
Cookies and Tracking Technologies: Information collected through cookies, web beacons, pixels, and similar technologies as described in our Cookies section below.
Cookies and Tracking Technologies
House by Intent uses cookies and similar tracking technologies to enhance your browsing experience and analyze website performance. Cookies are small text files stored on your device that help us recognize you and remember your preferences.
We use the following types of cookies on housebyintent.com:
Essential Cookies: Necessary for the website to function properly, including session management and security features.
Analytics Cookies: Help us understand how visitors interact with our website by collecting and reporting information anonymously (e.g., Google Analytics).
Functional Cookies: Remember your preferences and settings to provide enhanced, personalized features.
Marketing Cookies: Track your browsing activity to deliver relevant content and advertisements based on your interests.
You can control cookie settings through your browser preferences. However, disabling certain cookies may limit your ability to use some features of housebyintent.com.
Third-Party Analytics
We use third-party analytics services, including Google Analytics, to collect and analyze information about website traffic and user behavior. These services may use cookies and similar technologies to track your interactions across different websites. The information collected is typically anonymized and aggregated. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.
How We Use Your Information
House by Intent uses the collected information for the following purposes:
Website Operation and Improvement: To provide, maintain, and improve housebyintent.com, including troubleshooting technical issues and optimizing user experience.
Communication: To respond to your inquiries, send newsletters, provide updates about our content, and communicate important information about our services.
Content Personalization: To understand your interests and preferences, enabling us to deliver relevant content about smart home design and integration logic.
Analytics and Research: To analyze usage patterns, conduct research, and generate insights about our audience to improve our blog content and services.
Marketing and Promotion: To send promotional materials, special offers, and information about Donovan Smart Living services, where you have consented to receive such communications.
Legal Compliance: To comply with applicable laws, regulations, legal processes, and enforceable governmental requests.
Security and Fraud Prevention: To detect, prevent, and address security incidents, fraudulent activity, and violations of our terms of service.
Information Sharing and Disclosure
House by Intent does not sell your personal information to third parties. We may share your information in the following circumstances:
Service Providers
We may share your information with trusted third-party service providers who assist us in operating housebyintent.com, conducting our business, or servicing you. These providers include:
Web hosting and infrastructure providers
Email marketing and newsletter platforms
Analytics and data analysis services
Customer support and communication tools
Content delivery networks (CDNs)
These service providers are contractually obligated to protect your information and use it only for the purposes we specify.
Business Transfers

If House by Intent or Donovan Smart Living is involved in a merger, acquisition, reorganization, sale of assets, or bankruptcy, your personal information may be transferred as part of that transaction. We will notify you via email or prominent notice on housebyintent.com before your information is transferred and becomes subject to a different privacy policy.
Legal Requirements
We may disclose your information when required by law or in response to valid legal processes, such as subpoenas, court orders, or government requests. We may also disclose information to protect our rights, property, or safety, or that of our users or the public.
With Your Consent
We may share your information with third parties when you have given us explicit consent to do so.
Data Retention
House by Intent retains your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. The retention period depends on the nature of the information and the purposes for which it is processed:
Account Information: Retained for the duration of your account plus a reasonable period thereafter for legal and business purposes.
Newsletter Subscriptions: Retained until you unsubscribe or request deletion.
Communication Records: Retained for up to seven years for customer service and legal compliance purposes.
Analytics Data: Typically retained in anonymized or aggregated form for up to 26 months.
Cookies: Retention periods vary by cookie type, as specified in your browser settings or our cookie consent tool.
When we no longer need your personal information, we will securely delete or anonymize it in accordance with applicable data protection laws.
Your Rights and Choices
Depending on your location and applicable laws, you may have certain rights regarding your personal information:
Access and Portability
You have the right to request access to the personal information we hold about you and, in some cases, receive a copy of that information in a structured, commonly used, and machine-readable format.
Correction and Update
You may request that we correct inaccurate or incomplete personal information we maintain about you. You can update certain information directly through your account settings on housebyintent.com.
Deletion
You have the right to request deletion of your personal information, subject to certain exceptions (e.g., legal obligations, legitimate business purposes). To request deletion, please contact us using the information provided in the Contact section below.
Opt-Out of Marketing Communications
You can opt out of receiving promotional emails from House by Intent by clicking the "unsubscribe" link in any marketing email or by contacting us directly. Please note that even if you opt out of marketing communications, we may still send you non-promotional messages related to your account or our services.
Cookie Management
You can manage your cookie preferences through your browser settings or our cookie consent tool available on housebyintent.com. You may also opt out of third-party analytics tracking as described in the Analytics section above.
Do Not Track Signals
Some browsers support "Do Not Track" (DNT) signals. Currently, housebyintent.com does not respond to DNT signals, as there is no industry-wide standard for how to interpret and respond to such signals.
Children's Privacy
House by Intent is not directed to children under the age of 13 (or the applicable age of digital consent in your jurisdiction). We do not knowingly collect personal information from children. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us immediately at the address provided below. If we become aware that we have collected personal information from a child without parental consent, we will take steps to delete that information promptly.
International Data Transfers
House by Intent operates primarily in the United States. If you access housebyintent.com from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States or other countries where our service providers operate. These countries may have data protection laws that differ from those in your country of residence.
By using our website, you consent to the transfer of your information to the United States and other countries. We take appropriate measures to ensure that your personal information receives an adequate level of protection in accordance with applicable data protection laws, including through the use of standard contractual clauses or other approved transfer mechanisms.
Data Security
House by Intent takes the security of your personal information seriously. We implement reasonable administrative, technical, and physical safeguards designed to protect your information from unauthorized access, disclosure, alteration, and destruction. These measures include:
Encryption of data in transit using SSL/TLS protocols
Secure server infrastructure with regular security updates and patches
Access controls limiting employee and contractor access to personal information on a need-to-know basis
Regular security assessments and vulnerability testing
Incident response procedures to address potential data breaches
However, no method of transmission over the Internet or electronic storage is completely secure. While we strive to protect your personal information, we cannot guarantee absolute security. You are responsible for maintaining the confidentiality of your account credentials and for any activities that occur under your account.
Third-Party Links
The housebyintent.com website may contain links to third-party websites, services, or resources that are not owned or controlled by House by Intent or Donovan Smart Living. This Privacy Policy applies only to our website. We are not responsible for the privacy practices or content of third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.
Changes to This Privacy Policy
House by Intent reserves the right to modify or update this Privacy Policy at any time to reflect changes in our practices, legal requirements, or for other operational reasons. When we make material changes, we will notify you by:
Posting the updated Privacy Policy on housebyintent.com with a new "Effective Date"
Sending an email notification to registered users (where applicable)
Displaying a prominent notice on our website
We encourage you to review this Privacy Policy periodically to stay informed about how we collect, use, and protect your information. Your continued use of housebyintent.com after any changes to this Privacy Policy constitutes your acceptance of the revised terms.
Contact Information
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
House by Intent
Email: [email protected]
Website: housebyintent.com
For specific data subject requests (access, deletion, correction), please include "Privacy Request" in your email subject line and provide sufficient detail to allow us to verify your identity and process your request.
We will respond to your inquiry within a reasonable timeframe, typically within 30 days of receipt, as required by applicable law.